AI Tools for Business Development

Learning objectives:

• Understand how AI can streamline prospecting, proposal writing and account management.
• Learn practical applications of AI to common sales and account management tasks.
• Explore how AI can enhance communications with clients and help attract leads. 

Who should attend:

Professionals with responsibility for sales and account management looking to streamline their processes.

Course contents:

• Introduction to AI for business development
• Prompt engineering
• Research and market analysis
• Meeting preparation and documentation
• Proposal and document preparation
• Enhancing client and prospect communications relationships
• AI ethics and best practices
• Customising AI tools

Materials provided: Printed or digital workbook.

Course leader:  Caroline Broadway, a small business leader and experienced AI practitioner.